[NYC18]

2018 New York Design Awards

spaces, objects, visual, graphic, digital & experience design, design champion, best studio & best start-up, plus over 40 specialist categories

accelerate transformation, celebrate courage, growing demand for design

WeGrow: WeWork’s Conscious Entrepreneurial School

 
Image Credit : WeGrow

Website

Silver 

Project Overview

WeWork is making its move into children’s education, launching WeGrow, a private elementary school for conscious entrepreneurship inside a New York City WeWork space.

Project Commissioner

WeWork

Project Creator

Bjarke Ingels Group

Project Brief

For our first education location in New York City’s Chelsea neighborhood, we partnered with Bjarke Ingels Group to create a beautiful indoor learning environment.

Project Innovation/Need

The design starts from the premise of a school universe at the level of the child. A field of super-elliptic objects forms a learning landscape that’s dense and rational – yet free and fluid. Modular classrooms, tree houses and a vertical farm promote an inclusive and collaborative learning environment. Acoustic clouds, natural materials and neutral colors create a calm setting for the child’s focused study. Playful and transparent, yet homelike and structured, WeGrow nurtures the child’s education through introspection, exploration and discovery.

BIG's design for WeGrow seeks to undo the compartmentalisation often found in traditional school environments and reinforces the significance of engaging kids in an interactive environment.




This award celebrates creative and innovative solution design for the successful delivery and provision of services. Consideration given to system integration, user experience, product design
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