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Poppi Brand Identity
Poppi / Zero Studios | Graphic Design - Identity and Branding
Image Credit : Zero
Project Commissioner
Project Creator
Project Overview
HAVING FUN IS FUN. LAUNCHING POPPI, THE FUN(CTIONAL) PREBIOTIC SODA.
Team
Project Brief
Welcome to the quirky, nostalgic, and vibrant world of Poppi, where drinking soda is....good for you?! Yes please. Let the good vibes wash over you.
Project Innovation/Need
Poppi's radiant positivity brings you back to simpler times, and invites everyone to pop in. We personified each flavor, immersing the user in joyful technicolor maximalism.
Poppi began as Mother Beverage, a homespun DIY venture that made waves at TX farmer's markets and on Shark Tank. We positioned the rebrand as fun(ctional) prebiotic soda that makes it easy and delicious to drink to your health.
Graphic Design - Identity and Branding
This award celebrates creative and innovative design in the traditional or digital visual representation of ideas and messages. Consideration given to clarity of communication and the matching information style to audience.
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