[SYD24]




Key Dates

29 February - Launch Deadline
23 May - Standard Deadline
16 August - Extended Deadline
23 August - Judging
4 September - Winners Announced

Silver 

Project Overview

Dream is a collection of silver-based jewelry, including earrings and rings, inspired by the story of Zhuang Zhou, an ancient Chinese philosopher, who dreamt of a butterfly. In this story, Zhuangzi recounts how he became a butterfly in a dream, fluttering among the flowers, carefree and free. However, when he woke up, he began to doubt whether Zhuangzi dreamed that he was a butterfly or the butterfly dreamed that he was Zhuangzi. "Zhuang Zhou's dream of a butterfly arouses people's thoughts about reality and illusion, life and death, things and me. Therefore, the design of this series of products presents the image of a butterfly that looks like a butterfly but not a butterfly. When worn, it appears as a butterfly from afar but is not a butterfly when seen up close, but rather a three-dimensional and balanced aesthetic created by the subtle interplay between texture and lines.

Organisation

Chongqing Kongtai Jewelry Design Co.Ltd

Team

Zhengzongyang Chen

Project Brief

The Dream collection is designed to express a unique interpretation of human life and death, the real and the unreal. Silver is used as the main material to express the purity of the butterfly's dream while giving the butterfly delicate forms and rich details to show the beauty and fragility of life. In terms of craftsmanship, the Dream series is made using traditional Chinese wax carving, a purely handmade method to create one-of-a-kind pieces that are more artistically infectious and soulful, and oxidizing the surface of the pieces to produce a color that is different from that of the usual white silver, which makes the pieces come to life.

Project Innovation/Need

Dream series is not only jewelry but also a work of art, it was born in the hope that the audience will see this series of artwork to produce a short period of time in the brain to think, so that each viewer in the process of thinking about the resonance and their own ideas and practice and life, thinking about more people can better promote and people's understanding of the arts and cognitive level of enhancement, thus improving the society for the arts of a higher level of inclusiveness.

Design Challenge

Earhooks are not a common category for today's consumer market and are more than capable of catching the eye of the consumer. This has the effect of supporting the brand and differentiating it from other brands.

Sustainability

Silver is a precious metal that can always be recycled as sustainable jewelry without losing its quality. Therefore, our jewelry manufacturing is a circular process. All the metal scrap we produce can be recycled and refined into pure silver.




This award celebrates creative and innovative design for either a component or overall product. Consideration given to aspects that relate to human usage, aesthetics, selection of components and materials, and the resolution of assembly, manufacturing and the overall function.
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