Project Overview

The Arc'teryx Songtsam Meili Store is nestled within the Songtsam Meili Mountain Resort in Shangri-La, Yunnan, China. Its location is meticulously chosen, far from the hustle and bustle of the city, allowing for a close connection with nature. The store's design showcases a unique blend of natural and cultural essences, harmoniously combining the passion for outdoor exploration with the tranquillity of the alpine natural environment. It profoundly interprets Arc'teryx's unique perspective on alpine aesthetics and its profound respect for the will of nature.

The interior design of the space is a heartfelt tribute to the local Tibetan culture. Every detail and decorative item has been carefully selected, and closely linked to the local handicraft traditions. It not only preserves the rich regional characteristics but also cleverly integrates the brand's unique identity, achieving a perfect fusion of tradition and modernity.

Project Commissioner

ARC'TERYX

Project Creator

RNP

Project Brief

The Arc'teryx Songtsam Meili Store showcases ingenuity and deeply embodies the reverence and integration of the essence of alpine nature and Tibetan culture. The store's interior design subtly draws inspiration from the magnificent landscapes of Meili Mountain and the unique culture of the Tibetan region, skillfully constructing a shopping haven that seems to naturally extend from the peak of the snowy domain, using the robustness of rugged stone and the softness of warm wood.

Every detail has been meticulously crafted within the interior space. The artful arrangement of traditional Tibetan decorative items whispers history, allowing customers to immerse themselves in the rich cultural ambience of Tibet while shopping and experiencing a soulful journey through Tibetan humanities.

Particularly noteworthy is the designer's insightful choice of kraft paper for the lighting fixtures. This innovative decision not only cloaks the interior space in a warm and unsophisticated aura but also adds an elegant touch of returning to simplicity. As night falls, soft light filters through the texture of the kraft paper, illuminating every corner and creating an indescribable sense of warmth and tranquility.

Project Innovation/Need

The core of store design lies in deeply aligning with the brand's core values, stimulating, and responding to the emotional and experiential needs deep within consumers' hearts. The Arc'teryx Songtsam Meili Store, located in a secret highland retreat, is a noble tribute and a return to the brand's original intentions. The essence of its design does not rest on the accumulation of luxurious facilities or impeccable service, nor deliberately created intimate spaces. Instead, it lies in deeply exploring and presenting cultural characteristics and lifestyles.

In this place, every detail reveals a unique perspective and love for life, constructing a distinct lifestyle tone that allows customers to find emotional resonance and satisfaction beyond shopping. It is not merely a shopping venue, it is a spiritual haven that touches the soul, leads consumers to explore nature and themselves, and experiences the true meaning of life.

Design Challenge

The Arc'teryx Songtsam Meili Store has a deep understanding of the unique geographical landscape and ecological sensitivity of high-altitude mountain regions and is committed to the dual mission of environmental protection and cultural heritage preservation. In terms of spatial design, sustainability is the core principle, with careful selection of localized wooden structural materials, which, together with the Songtsam Meili Mountain Resort, promotes the prosperity of local culture and sustainable economic development.

This choice not only allows the store to coexist harmoniously with its surroundings but also establishes an emotional bond with the local community at a deeper level, demonstrating respect and inheritance of the native culture. Additionally, the use of localized materials significantly reduces the carbon footprint during transportation, lightening the burden on the Earth and embodying a firm commitment to environmental protection. The Arc'teryx Songtsam Meili Store exemplifies the brand's pursuit of a sustainable future through practical actions and its deep concern for the mystical high mountains and humanistic spirit.

Sustainability

The Arc'teryx Songtsam Meili Store extends its commitment to sustainability by reusing and upgrading materials. By reusing and repurposing materials, waste is reduced and the demand for new resources is lowered, thereby giving a second life to existing materials and adding a unique personality to the store design. When new materials must be used, preference is given to sustainable options, such as selecting materials that are renewable, recyclable, or have minimal environmental impact. This approach aligns with the brand's values and vision for sustainability and is clearly reflected in the store's design aesthetics and ambience, reinforcing the brand's commitment to the environment for customers. It also makes it clear to true outdoor explorers that the meaning of exploration lies in feeling connected to nature and resonating with the world.