Project Overview

The Orange Intensive Hydration Serum is a rare gem in the market with natural fruit extract serums being hard to come by. Obtaining natural fruit extracts is a challenging task, and the cost fluctuates greatly due to several factors such as climate, planting technology, extraction technology, and transportation costs. As a result, few brands in the market incorporate fruits as the central theme to develop their brands.

But our brand Sencus Frudenia has gone above and beyond to innovate pure nutrition by searching all over Taiwan for the finest fruit raw materials and extraction technology to develop this serum. After more than a year of repeated testing and nearly 100 formula modifications, the first Aqua Orange Moisturizing Serum was finally produced at the end of 2022. This serum is the first natural fruit extract-based product in the local nutrition market in the last ten years, considering both environmental sustainability and natural nutrition.

Organisation

Frudenia Taiwan LTD

Team

Andrew Cheng (Brand Director)

Project Brief

We are proud to present this serum to you, as it opens up a whole new path for the pure nutrition market, setting a brand new standard in the field of fruit nutrition. The Aqua Orange Moisturizing Serum is a luxurious and effective product that will leave your skin feeling hydrated and nourished. Don't miss out on this one-of-a-kind serum that will revolutionize your skincare routine.

Project Innovation/Need

The Orange Intensive Hydration Serum is made with natural orange extract from Taiwan, which is handpicked by a team of specialists and PhDs. The extract is rich in Vitamin C, Flavonoids, and Hesperidin, all of which are known to benefit skin health. Vitamin C is an antioxidant nutrient that keeps skin healthy and elastic, promotes collagen production, and helps lighten skin dullness. Flavonoids are natural antioxidants that reduce the damage of UV rays on the skin, while Hesperidin is a natural antioxidant that protects the skin from free radical damage.

Design Challenge

The serum also contains minced meat amine Ceramide, which reduces moisture loss and protects the skin from environmental factors. It regulates the skin's oil and water balance and reduces skin flaking. Additionally, Ceramide has a strong ability to bind water molecules, making it effective at increasing the skin's water retention.

Vitamin B5 (Panthenol) is another ingredient in the serum that has a good hydration effect and can improve skin roughness, flaking, and elasticity. It also has anti-inflammatory and anti-scratch effects, which prevent skin irritation and relieve discomfort.

The Orange Flower Blossom Water in the serum contains NEROL and Jasmone, which are excellent moisturizing and rejuvenating agents. They protect and revitalize the skin.

Sustainability

Finally, the Ganoderma Extract in the serum contains Polysaccharides that assist the skin in performing its normal moisturizing function. It also retains the water-absorbent and water-locking function, providing the skin with deep nourishment. The extract has the ability to repair fine lines and alleviate allergic skin symptoms.

The serum was developed with the core concept of "Promoting Fruit Aesthetics" and with the goal of protecting the environment and consumers' health. The natural raw materials used in the serum minimize pollution during production and provide consumers with access to healthy and safe products. The serum is ideal for vegans and consumers of all ages and skin types. It is also safe for post-medical procedures and pregnant women to use for deep moisturizing. The product does not contain alcohol, artificial colors, estrogen, or animal ingredients, and no animal testing is done.