Category Listing - Innovation
Digital - IoT
The Internet of Things has the power to reshape our world, as there is endless opportunity as we start to connect people to things, things to things and people to people. What will stand out in IoT are those that create a seamless experience and make the ordinary extraordinary.
Digital - Expanded Service or Application
Open to apps in all categories with updates and developments that truly enhance the user experience and take your app or service to another level.
Digital - New Service or Application
This can be any new service or application from a start-up to an industry leader. It’s not just bells and whistles we're after but true innovation, exceeding expectations and filling a void that had previously been open.
Digital - Connected Device
From not so long ago being a concept only/prototype scenario, the connected device/wearable tech revolution has taken the world by storm and today we have clothing, watches, glasses, jewellery and trackers all helping us to achieve goals such as staying fit, active, losing weight or being more organised.
Digital - API
APIs are fast becoming the scaffolding of the digital world. Your entry will be an outstanding API that provides new potential for digital design. It will provide a better, faster or easier way to integrate and expand functionality. Basically it is the bomb, it knocks the others out of the park. In short - the best in its league
Digital - Dev Platform/Dev tools/framework
The current pick of the crop apps have moved from roll your own to accelerating by using platforms, platforms like yours. The winner of this category will be a platform or service that makes the life cycle go easier than other alternatives, it will power features that would have taken years to bring to market and allow digital designers to run and jump where if they had to do it themselves they would just be imagining their solution
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