[MDA2013]

2013 Melbourne Design Awards

Category Listing - Marketing

Branded Experience

This award celebrates creative and innovative design for branded experiences intended to persuade an audience to purchase or take some action upon products, ideas or services. Consideration given to the technical, conceptual and aesthetic elements, user experience, audience engagement and message delivery.  

 

Social Campaigns

This award celebrates creative and innovative experience design for social media campaigns intended to persuade an audience to purchase or take some action upon products, ideas or services. Consideration given to the technical, conceptual and aesthetic elements, user experience, audience engagement and message delivery.  

 

Brand 360

This award celebrates creative and innovative solution and strategic design for overall brand presence and identity. Consideration given to all aspects of brand experience and identity, including message delivery user experience, and engagement.