Image Credit : Steve Scalone https://www.stevescalone.com/





Project Overview

A high-energy, ambitious team deserves a workspace which is similarly as vibrant and agile.

Digital disruptor Ferocia’s office space in the iconic banking chambers of 271 Collins has been transformed to reflect the innovative and dynamic nature of their business. With a creative use of colour and a considered approach to spatial design and sustainability, this transformation achieves an impactful celebration of the old and the new which is both bold and beautiful.

Project Commissioner


Project Creator



Monika Behlau- Design Lead
Shaun Geleit- Project Manager
Ben Mensink- Sales Director

Project Brief

Renowned for distilling complex problems into simple, elegant solutions, Ferocia required a design for their space which similarly mirrored their brand DNA.

Concept was also charged with bringing to life their commitment to sustainability, which was achieved by recycling or repurposing 30% of materiality.

With an expansive floorspace of over 1,600m2, the brief was also to foster productivity, collaboration and innovation whilst accommodating diverse work preferences and personalities. The resulting design for Ferocia aimed to establish an inclusive environment where various professionals and work approaches could flourish in different spaces.

Cultivating a cohesive office atmosphere, Ferocia's design allows workers to happily choose between hot desking, having a dedicated desk, securing a private meeting room for their team or collaborating in a variety of break-out zones.

As an innovative digital disruptor, the brand's lively and dynamic essence is expressed through dynamic zoning and a psychedelic material and colour scheme, creatively capturing its playful spirit and encouraging this approach in the workspace.

Project Innovation/Need

Drawing inspiration from Ferocia's pioneering ingenuity, this design embodies an agile and innovative spirit. The bold colour palette is brought to life by cutting-edge materials playfully harmonising with repurposed furniture and materials.

Translating the brand’s ethos of fun, inclusivity and non-hierarchical collaboration, the design for Ferocia harnesses transparency through an open plan approach with clear lines of sight.

A standout feature of the space is the prolific use of hypnotic high impact 3M™ DICHROIC Glass Finish glazing on all internal windows, elevating meeting and zoom rooms to futurific. The way the glazing changes based on your position to it creates an immersive experience offering shifts in outlook encouraging new avenues of perspective.

Even the random pattern acoustic ceiling tiles have been thoughtfully innovated, creating interest in an element often overlooked in modern workspaces.

Defining elements of angular neon light, sculptural pendants and floating bulkhead lighting cleverly mimic the shapes of the collaboration zones, creating islands of creativity amidst the river of polished concrete, ushering people through the space.

Opportunities abound to celebrate diverse working styles through the carefully curated working zones. From the concentration zones to the collaboration spaces, zoom rooms to the board room, onsite gym to breakout areas, there is a space for everyone to work at their best.

Ferocia's space is a testament to their innovative and confident approach. It's a space that not only inspires creativity but also fosters a sense of community, collaboration, and wellbeing.

Design Challenge

The challenge in this space was minimising budget and environmental impact while delivering a uniquely-Ferocia story from the moment a visitor or team member walks through the door.

Challenged with a large floor plan and significant inherited materiality, the design achieves a dynamic flow, effortlessly guiding the team between working zones, the on-site gym, communal hubs, and the expansive outdoor terrace.

Bold creativity and agility are reflected in the balance achieved with the reuse of materials, all with a backdrop of mesmerising dichroic-effect internal glazing and a rich, warm and welcoming palette throughout.

The project was also challenged with the client being on-site for the entire build, which was managed seamlessly. Safe work zones were established and maintained. Constant communications kept the client informed to best manage Noisy Works by working from home for the scheduled days, as well as instituting after hours and night works to allow the business to perform undisturbed.

Situated within the iconic old Banking Chambers in 271 Collins Street, and once the home of a more youthful utilitarian design for Monash University, Ferocia’s new workspace transformation achieves an impactful juxtaposition of the old and new, the recycled with the reinvented.


Like our client Ferocia, it was essential that we pushed the boundaries in both design and sustainability. With a dedicated commitment to recycling and repurposing 30% of furnishings and materiality the result is an authentic and original space which is brave, beautiful and sustainable in equal measure.

Amongst the rehomed items, the cloud pendants now bring a unique and impactful ethereal wonder to the collaboration hub and meeting zones. Original sculptural chairs pair seamlessly with new meeting tables which echo the modern vertical battened design making a perfect marriage of repurposed and new.

Existing breakout features, furniture in the expansive open-air terrace and internal banquet seating were maintained and juxtaposed with the rawness of concrete, wood and trademark bold palette creating a playful fusion of colour, space and form.

Without compromising on design integrity the transformed space for Ferocia is a bold statement both sustainable and cutting-edge; a testament to the power of thought leadership in the modern workspace design landscape.

This award celebrates innovative and creative building interiors, with consideration given to space creation and planning, furnishings, finishes, aesthetic presentation and functionality. Consideration also given to space allocation, traffic flow, building services, lighting, fixtures, flooring, colours, furnishings and surface finishes.
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