WILD Speed

A deep-dive article from our Founder Mark Bergin.

28 July 2022 | Lucy Grant
It is fascinating that we live in an era where values and purpose are driving so much of society. Here at Better Future we have three core principles: strong economics, a sustainable environment, and social equity. Any project that drives along these three principles, and does it with high innovation speed— which we refer to as ‘wild speed’—will be growing by about five to ten times the standard speed. If projects are only having an impact of one to two times, then we refer to them as having ‘mild speed’. Continue reading the article here:

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