Project Overview

The Frost* Environments team recently completed an exciting new project for employees at Commonwealth Bank’s Melbourne call centre. Working in collaboration with Interior Designers Davenport Campbell, the agency was commissioned to animate the newly refurbished activity-based workplace, whilst inspiring and engaging staff who are often working on intense, monotonous tasks.

Project Commissioner

Commonwealth Bank Australia

Project Creator

Frost* Design in collaboration with Davenport Campbell

Team

Creative director: Vince Frost
Design director: Bridget Atkinson
Designer: Charlie Bromley, Katie Bevin, Jordan Rowe
Account Manager: Adam Longo
Project Management: Paragon Project Management
Interior Designer: Davenport Campbell
Illustrator: James Gulliver Hancock

Project Brief

Working in collaboration with Interior Designers Davenport Campbell, the agency was commissioned to animate the newly refurbished activity-based workplace, whilst inspiring and engaging staff who are often working on intense, monotonous tasks.
The scope of work included signage and way-finding for the 7 level development, alongside super-sized environmental graphic backdrops that added a distinctly Melbourne identity to the inner-city office.

Project Need

The concept involved visually breaking up the building's floor plate by referencing urban-laneway culture in work zones and parklands and nature in the break-out spaces.
Working closely with New York based illustrator James Gulliver Hancock, they established sub-themes of work, rest and play to tell the everyday stories of the city's inhabitants, with a fantastical twist. Hidden pockets of quirky detail were incorporated at a micro-scale, as a cheeky nod to the city’s laneways where there is always something new to discover. A graphic language formed from iconic Melbourne architecture also helped embed the signage firmly into its location.

Sustainability

Frost* highly stands for sustainability, using only recyclable paper in the studio and carbon neutral paper.