[NOW]

NOW Design Spotlight


Monthly Global Curated

Sourced from a global network of design directors, executives and influencers. It's what we do NOW that makes a difference

Concept - Systems

Conceptual Design celebrates the projects that are yet to be realised. They are may be creative ideas, imagined future states or thought pieces intended to start a conversation. This category rewards the blue sky thinking that is needed to drive design forward.



All systems are designed to serve a purpose – and that purpose is to serve people. Systems design optimises systems performance by systematically focusing on the human component - human capacities, abilities, limitations and aspirations.


 

Nominations in Category