Project Overview
The Light Phone 2 is a simple, 4G LTE anti-smartphone phone with a beautiful black & white matte E-ink display.
Organisation
Project Context
By allowing you to leave behind your smartphone, the Light Phone 2 encourages you to spend quality time doing the things you love the most, free of distraction. We call this 'going light'.
Project Innovation
More reliable, durable, and practical than its predecessor, the Light Phone 2 has 4G LTE connectivity. Through its Indiegogo crowdsourcing campaign, the product is also proposing a few new tools including an alarm clock, directions, a rideshare partnership, weather reports, voice command and playlist capabilities.
Light's OS, which works in direct contrast to the increasingly convoluted and confusing OS of current smartphones, uses a few thoroughly implemented tools, with two physical buttons to scroll through your customized 'toolbox'. The typographic-based interface is a pleasure to use.
At the heart of the device is the notion of simple communication, thus users are able to dial a phone number, bring up a speed dial or contact and send quick messages with incredible ease.
Design Challenge
The proposed additions to the Light Phone 2 from its previous model are sounding a lot more smartphone-like, however, under no circumstances will the phone introduce social media, advertising, email or news features. The new model can be understood as the middle-man on the spectrum between a purist 'dumbphone' like the previous model and traditional smartphones.
Commercial - Object
Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.
The object category celebrates creative and innovative design for an object or product. Consideration is given according to the design context and need, design innovation and the application of human centred design principles.
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