[NOW]

NOW Design Spotlight


Monthly Global Curated

Sourced from a global network of design directors, executives and influencers. It's what we do NOW that makes a difference

Commercial - Systems

Commercial projects recognises that design is the means to create meaningful experiences for users, create value for people and drive profit for businesses.



All systems are designed to serve a purpose – and that purpose is to serve people. Systems design optimises systems performance by systematically focusing on the human component - human capacities, abilities, limitations and aspirations.


 

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