Website Shop Twitter LinkedIn

Project Overview

Teamstuff is a free mobile and web app for social sports teams that helps them to communicate and manage important team stuff like schedules, game details (with maps!), attendance, duties, contacts and even emergency medical info. It lightens the workload for managers & coaches, makes scheduling clearer for parents and players with multiple schedules and makes getting to the game a breeze for the whole team. Less work, more play!

Organisation

Beyond Software

Team

Adam Kierce / Principal
Sri Elkins / User Experience Design Lead, Copywriter
Greg Gross / Lead Developer
Ben Teese / Senior Developer
Tim Osmond / Android Developer
Micheal Gillies / iPhone Developer
Gillian Dollard / Marketing & Promotion
Simon Walker / Marketing & Promotion

Teamstuff was conceived by Adam Kierce - software developer, sports nut and father of 4 more budding sports nuts - to help himself and others like him deal with the where/when/what time/who’s in/who’s out/what stuff must I bring” of the weekly game(s).

He wanted an awesome app that could be used any where, any time, improve team life and be easy to use.

Project Brief

Millions of people around the world play sport. From football to wife carrying there's a sport for everyone. We give up our free time for the simple, unadulterated love of the game. And yet, the stuff that surrounds the weekly match is all too often more work and less play.

Teamstuff creates one point of contact for all members so everyone is connected and informed. Managers/coaches share schedules and can check player attendance in-app. Players check the app for their game details (with maps!) and set attendance on the go. Urgent messages from their manager or coach (game cancelled last minute) come in push notifications so everyone’s up to speed.

Parents get all their kids' schedules in one easy view and use maps to guide them from game to game, transforming the weekly dash into a smooth manoeuvre.

If someone gets hurt during the game (it's sport - it happens!), Coach can instantly check Teamstuff for a player's profile and access their medical info (special instructions, who to contact, what to do) right there and then - no delays when time is critical!

Teamstuff makes the stuff around the game easy and lets everyone focus on the fun part - the game itself. Less work, more play!

Project Need

There’s a lot of stuff that goes on behind the scenes to get us to the game, and the people making this happen use whatever works best (email, phone, carrier pigeon) to make sure the game goes ahead with players to play it. Ask almost any manager or coach on a social sports team - it's one big hassle and no-one's paying them either!

Teamstuff was born from the desire to untangle this administrative beast.

We saw a need for a social sports administration and communication app for teams that would be easy to use, friendly in its approach and free.

Feedback from users so far has indicated that it’s successfully streamlining and clarifying team communications, empowering team administrators, players and parents.

It's on an exponential growth curve, increasing every month, which we believe means that we're meeting a need and doing it well.

User Experience

Great user experience is the rule of thumb against which all our design decisions are measured. Teamstuff must transform traditionally cumbersome, frustrating experiences into pleasant and rewarding ones.

Managers and coaches no longer have to chase players using multiple communication channels (phone, email, smoke signals) to see if they're coming to the game. They can check attendance on Teamstuff. They can send reminders to players who haven't responded and get alerts when players change their status near game time. Managers can also send push notifications to players when something urgent crops up like a last-minute game cancellation.

Players and parents no longer have to chase their manager or coach for game details. They check Teamstuff for upcoming games - who, when and where - and if they have more than one game to get to that day, it's easy to navigate on the go with maps.

So for everyone - from managers to players on big, little, adult or kids teams; from single users to families, Teamstuff is designed with their experience firmly in mind, with the aim of making everything they need to get to the game easy and enjoyable, every step of the way.

Project Marketing

For every person that uses Teamstuff and likes it, they'll want their whole team on board for maximum benefit, making word of mouth our greatest marketing tool.

We listen and respond to user feedback, and keep our users engaged with regular emails (new features, tips etc). We also do all the other stuff you're supposed to - good SEO, Google ads, Facebook and Twitter.

However, at Teamstuff we like to approach marketing the same way we do our app - with user benefit front of mind.

Our recent Cash for Clubs promotion offered clubs money for signing up (active) teams on Teamstuff. We got the word out to the users and the users got cash for their clubs. There was a great response from the clubs, and unexpected opportunities came from it too...

The clubs told us they loved Teamstuff but needed help too, so we created Teamstuff 4 Clubs, which integrates with Teamstuff to help club managers communicate with their teams. This has, again, exponentially expanded our growth model (some clubs have thousands of players…)

Of course, we have a master plan to include more awesome stuff (payments, integration with Teamstuff4Clubs on mobile) soon, but for now we're focusing on perfecting what we've done so far and getting it directly to the people who need it.