Design is Never Done - Google Material Design
Over the course of its life, a digital product is shaped by many hands. The effects of this collaboration can be seen in the quality of a product’s identity and implementation, as well as in the strength of the community it builds.
We created Material Design as a metaphor to rationalize design and implementation, establishing a shared language to help teams unite style, branding, interaction, and motion under a cohesive set of principles.
We believe a better design process yields better products, which is why we’re expanding Material to be a system that supports the principles of good design and strengthens communication and productivity with new tools and inspiration. We hope these resources will help teams realize their greatest design potential, and we’re eager to see the results.
In an effort to make all of Material Design more accessible, we’re bringing our existing work together in one place, Material.io. This site establishes a new visual identity for the Material initiative, one that will support our latest visual guidance and releases—from tools to reusable components and refined interactive motion.
Our new tools focus on different aspects of the product design process and streamline the way teams work, design, and build applications together. We’re previewing a few of them today, with more to come in the future.